{"product_id":"alter-ego-italy-technofruit-technofruit-color-transformer-125-ml-423-oz","title":"Alter Ego Italy — TECHNOFRUIT - Technofruit Color Transformer (PH CHANGER)- 125 ML \/ 4.23 oz","description":"\u003cp\u003e\u003cstrong\u003eTechnofruit Color Transformer (pH Changer)\u003c\/strong\u003e by Alter Ego Italy TECHNOFRUIT.\u003c\/p\u003e\n\u003cp\u003eSize: 125 ML (4.22 fl oz)\u003c\/p\u003e\n\u003cp\u003eThe Technofruit Color Transformer is a pH-changing additive designed to convert Technofruit Color permanent cream into a gentle demicolor with tone-on-tone action. Simply mix it with any Technofruit Color shade to lower the formula’s pH, delivering ultra-shine results with zero lift — ideal for toning, refreshing faded colour, blending early greys, or adding a glossy veil of tone without altering the hair’s natural depth.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eKey Benefits:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eTransforms any Technofruit Color shade into a demicolor\u003c\/li\u003e\n\u003cli\u003eTone-on-tone action with extraordinary shine\u003c\/li\u003e\n\u003cli\u003eNo ammonia activation — gentle on the hair fibre\u003c\/li\u003e\n\u003cli\u003ePerfect for miracle toning services and colour recovery\u003c\/li\u003e\n\u003cli\u003eSetting time: 5 to 20 minutes depending on desired result\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cstrong\u003eHow to Use:\u003c\/strong\u003e Mix Technofruit Color (any shade) 1:1 with Color Transformer. Apply to clean, towel-dried hair. Process 5–20 minutes depending on the desired intensity. Rinse thoroughly.\u003c\/p\u003e\n\u003cp\u003eMade in Italy. Alter Ego Italy sources ingredients sustainably — always free from PPG, PEG’s, artificial colorants, petroleum, parabens, and synthetic fragrances.\u003c\/p\u003e","brand":"Alter Ego Italy","offers":[{"title":"Default Title","offer_id":44521943892047,"sku":"1032556","price":34.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0250\/4612\/2575\/files\/alter-ego-technofruit-color-and-ph-transformer.jpg?v=1772475962","url":"https:\/\/www.glamconcepts.com\/products\/alter-ego-italy-technofruit-technofruit-color-transformer-125-ml-423-oz","provider":"Glam Concepts","version":"1.0","type":"link"}