Collection: Alter Ego Italy
Shop Alter Ego Italy by service
Start with the salon need, then choose the line.
Color, blonding, quick grey coverage, care, styling, and support products are grouped around the way stylists actually shop the brand.
Founded in Italy with a professional-first point of view, Alter Ego Italy supports salon color, care, styling, and backbar work with products made for real services behind the chair.
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Alter Ego Italy ChromEgo — Anti-Orange Conditioner / 950 ML / 32.1 oz
Regular price $38.85 USDRegular price -
Alter Ego Italy ChromEgo — Anti-Orange Conditioner / 200 ML / 6.76 oz
Regular price $34.99 USDRegular price -
Alter Ego Italy ChromEgo — Anti-Orange Conditioner / 50 ML / 1.69 oz
Regular price $7.99 USDRegular price -
Alter Ego Italy ChromEgo — Anti-Orange Shampoo / 950 ML / 32.1 oz
Regular price $35.18 USDRegular price -
Alter Ego Italy ChromEgo — Anti-Orange Shampoo / 300 ML / 10.14 oz
Regular price $32.99 USDRegular price -
Alter Ego Italy ChromEgo — Anti-Orange Shampoo / 50 ML / 1.69 oz
Regular price $7.99 USDRegular price -
Alter Ego Italy EgoBond — Lamination Gel - 250 ML / 8.45 oz
Regular price $33.60 USDRegular price -
Alter Ego Italy EgoBond — Bond Intense (Step 8) - 100 ML / 3.38 oz
Regular price $32.99 USDRegular price -
Alter Ego Italy EgoBond — Nourishing Oil (Step 7) - 100 ML / 3.38 oz
Regular price $32.99 USDRegular price -
Alter Ego Italy EgoBond — Leave-In Sealing Conditioner (Step 6) - 200 ML / 6.76 oz
Regular price $29.99 USDRegular price -
Alter Ego Italy EgoBond — Restructuring Mask (Step 5) - 250 ML / 8.45 oz
Regular price $29.99 USDRegular price -
Alter Ego Italy EgoBond — Restructuring Shampoo (Step 4) - 1000 ML / 33.8 oz
Regular price $29.40 USDRegular price -
Alter Ego Italy EgoBond — Restructuring Shampoo (Step 4) - 250 ML / 8.45 oz
Regular price $27.99 USDRegular price -
Alter Ego Italy EgoBond — Bond Locker (Step 3) - 250 ML / 8.45 oz
Regular price $21.00 USDRegular price -
Alter Ego Italy EgoBond — Bond Setter (Step 2) - 500 ML / 16.90 oz
Regular price $126.00 USDRegular price -
Alter Ego Italy EgoBond — Bond Booster (Step 1) - 250 ML / 8.45 oz
Regular price $101.85 USDRegular price -
Alter Ego Italy EgoBond — Bond Primer (Step 0) - 125 ML / 4.23 oz
Regular price $17.85 USDRegular price -
Alter Ego Italy Color — Color Retouch Light Chestnut / 75 ML / 2.54 oz
Regular price $29.99 USDRegular price -
Alter Ego Italy Color — Color Retouch Black / 75 ML / 2.54 oz
Regular price $29.99 USDRegular price -
Alter Ego Italy Color — Color Retouch Dark Blonde / 75 ML / 2.54 oz
Regular price $29.99 USDRegular price -
Alter Ego Italy Color — Color Retouch Dark Chestnut / 75 ML / 2.54 oz
Regular price $29.99 USDRegular price -
Alter Ego Italy Developer — Coactivator Cream 40 Vol. / 1000 ML / 33.81 oz
Regular price $10.96 USDRegular price -
Alter Ego Italy Developer — Coactivator Cream 30 Vol. / 1000 ML / 33.81 oz
Regular price $10.96 USDRegular price -
Alter Ego Italy Developer — Coactivator Cream 30 Vol. / 150 ML / 5.07 oz
Regular price $3.68 USDRegular price
